Rowdy Energy Review – 12 Things You Need to Know

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Rowdy Energy – a new energy drink from NASCAR driver Kyle Busch. The company prides itself on offering a product that’s all-natural, sugar-free and keto-friendly in several flavors. It is based on green tea and caffeine – two big players in the weight loss industry. 

To see just how this energy drink differs from the hundreds of other options, our research team dug into the ingredients, possibility of helping with weight loss, side effects, clinical research and tons more. Everything wraps up with the bottom line on this Rowdy Energy review.

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What Is Rowdy Energy?

Rowdy Energy is an energy drink that is available in numerous flavors. It is derived from green tea combined with some caffeine and non-tropic L-theanine, giving you a powerful lift throughout the day.

The energy formula is sugar-free and keto-friendly. Rowdy Energy drink flavors include:

  • Cotton Candy
  • Grape
  • Blue Raz
  • Peach Mango
  • Cherry Limeade
  • Orange Citrus
  • Strawberry Lemonade
  • Chiseled Ice
  • Sour Green Apple

To understand more about this product, let’s first dive into what studies are saying about Rowdy Energy’s ingredients.

  • Asia Pacific Journal Of Clinical Nutrition: According to this research, l-theanine helps modulate human brain function. It can increase the alpha frequency band, an indication that it relaxes the mind without causing drowsiness. The research concludes that when l-theanine is consumed at dietary levels, it results in a significant state of mental arousal and alertness.
  • Journal Of The International Society Of Sports Nutrition: This study was conducted to examine the effect of caffeine intake on power and muscle strength and found caffeine consumption improves body strength. 
  • Physiology & Behavior: This review on potassium intake during cell dehydration revealed that mineral intake contributes to dehydration. As a result, Rowdy Energy could make you feel like you’re thirsty resulting in increased water intake.

Rowdy Energy Competitors

Alani Nu Energy Drink
Celsius Heat

Who Makes Rowdy Energy?

Rowdy Energy was established on January 30, 2019, in Del Mar, California by Kyle Thomas Busch and Jeff Church. The drink is manufactured by Rowdy Beverage, Inc. Kyle Busch is a stock car racer and team owner for NASCAR. His older brother Kurt Busch also drove for NASCAR.

Rowdy Beverage Customer Service

If you would like to contact Rowdy Beverage, Inc., there are several alternatives for you.

Email: [email protected]

Tel: 1-704-251-9791

Social media: Facebook, Twitter, Instagram, and YouTube


Rowdy Energy Claims

  • Promote mental clarity and awareness.
  • Help with energy-boosting and improve exercise.
  • Enhance hydration.

Rowdy Energy Ingredients

rowdy energy ingredients

  • Carbonated Water
  • Allulose
  • Erythritol
  • Electrolyte Blend (potassium, magnesium, sodium)
  • Natural Flavor
  • Citric Acid
  • Malic Acid
  • Gluconic Acid
  • Gum Arabic
  • Energy Blend (caffeine from tea, l-theanine, ascorbic acid)
  • Vitamin B3
  • Vitamin B6
  • Vitamin B12
  • Fruit and Vegetable Juice (natural coloring)
  • Stevia Extract
  • Monk Fruit Extract
Does it Work?

Does Rowdy Energy Work?

Under this section, to determine whether this product does as it claims, we will examine some of its primary ingredients in detail. The scientific research will help us prove or disapprove of this product’s claims. 

Natural Caffeine

Rowdy Energy drink contains about 160mg of natural caffeine, a component of green tea. This ingredient plays a significant role in promoting mental clarity and cognitive functions among users. A review of the impact of caffeine on our health in Trends In Endocrinology And Metabolism revealed that caffeine stimulates the central nervous system resulting in a positive impact on long-term memory.


L-Theanine is an amino acid and nootropic that contributes to cognitive awareness and mental focus. Research published in Nutritional Neuroscience on the performance of l-theanine, when combined with caffeine, revealed that it results in higher alertness. Thus, it can help with maintaining mental focus during demanding tasks.

Potassium & Magnesium Citrate

Potassium & magnesium citrate is known to enhance hydration and energy. Research to determine the effect of consuming potassium, sodium and magnesium in improving performance among Elite soccer players revealed an increase in Repeated Anaerobic Sprint Test scores, according to research in the journal Nutrients.

Ascorbic Acid

According to the American Journal of Physiology-Heart and Circulatory Physiology, the consumption of ascorbic acid results in increased muscle blood flow during exercise. As such, this ingredient helps with muscle relaxation after strenuous exercise or a stressful day. Additional research by the Journal of the International Society of Sports Nutrition concluded that ascorbic acid improves antioxidants.

Malic Acid

Malic acid is commonly used for dry mouth. In food supplements and beverages, it is used to provide flavor.

Weight Loss

Rowdy Energy and Weight Loss

rowdy energy and weight loss

Energy drinks aren’t formulated to help with weight loss, but since Rowdy Energy contains elements from green tea like l-theanine and caffeine, we’d thought we’d take a look at the available research. 

We found no current or human research on l-theanine published in nearly 20 years. The only study found was completed in 2004 on mice. Based on that research, l-theanine was shown to help suppress “body weight increase and fat accumulation,” as published in In Vivo

As for caffeine, that’s an old favorite ingredient for weight loss. Research published in Critical Reviews in Food Science and Nutrition says, “overall, the current meta-analysis demonstrated that caffeine intake might promote weight, BMI and body fat reduction.”

Side Effects

Rowdy Energy Side Effects

When it comes to Rowdy Energy side effects, you’re inevitably looking at the caffeine. Based on real user reviews, one issue experienced after drinking a can included chest pain. Other side effects associated with caffeine include headache, sweating and difficulty sleeping. 

How To Use Rowdy Energy

There are several ways you can use Rowdy Energy drink throughout the day. You can consume it 15-30 minutes before working out for extra energy, in place of coffee each morning, or as an afternoon pick me up – among others. It is suggested that you consume fewer than 400 mg of caffeine a day. One can of Rowdy Energy supplies 160 mg of caffeine. Drinking more than one can a day is not suggested because of other possible sources of caffeine in your day.

Cost And Where To Buy

Since the launching of this energy drink in 2019, it has gained popularity and market presence in over 25,000 retail stores throughout the country. As a result, you can buy this product from the company’s official website and other online stores like Amazon, Walmart, and Instacart. Across all these stores, you can get a 12 pack from $29.95 to $35.99. That makes the per can price between $2.49 and $2.99. In some user reviews, people have complained of paying $4 or more for a single can. 

Pros and Cons

Pros And Cons

rowdy energy pros and cons


  • All-natural drink.
  • Numerous flavors to choose from.
  • Sugar-free.
  • Keto-friendly, but not high fat.


  • Possible side effects. 
  • Poor taste – some users say it tastes like vomit.
  • High price.

What Users Are Saying

What Users Are Saying

“Great taste, great ingredients, great flavors. This energy drink is made from very natural products. No jitteriness, no rush, no crash. But very effective in reviving your energy level. I love this drink.”

“I’ve been drinking these drinks off and on over the past few months. Not only do they taste awful, but EVERY single time I drink one I get an upset stomach and diarrhea. I never have bowel issues when drinking other energy drinks such as Monster, Red Bull, Bang, etc. There is something wrong with these Rowdy drinks in particular.”

“Love the taste, one of the tastiest energy drinks I’ve had, however the erythritol that they use to sweeten it causes me severe GI discomfort and makes me bloated and gassy. I’d highly recommend it if you are ok with erythritol, otherwise you may be in for some discomfort.”

Bottom Line

Bottom Line on Rowdy Energy

When it comes to the Rowdy Energy Drink, research indicates that it does as it claims. It is made of all-natural ingredients and it’s keto-friendly. When it comes to the issue of weight loss, the product does help with weight management and weight loss if consumed as part of a strict diet on top of exercise. However, if you exceed the recommended one can per day it could result in negative side effects.

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Rowdy Energy

What is Rowdy Energy?


Rowdy Energy is an energy drink that is available in numerous flavors. It is derived from green tea combined with some caffeine and non-tropic L-theanine, giving you a powerful lift throughout the day.

What are the claims of Rowdy Energy?


The claims of Rowdy Energy include promoting mental clarity and awareness, helping with energy-boosting and improving exercise, and enhancing hydration.

Does Rowdy Energy work?


Yes, Rowdy Energy works as its primary ingredients such as natural caffeine, L-theanine, potassium & magnesium citrate, ascorbic acid, and malic acid have been studied for their performance enhancement effects on cognitive functions, alertness, muscle blood flow during exercise, antioxidants levels and more.

Does Rowdy Energy help with weight loss?


While there is no human research on l-theanine published in nearly 20 years for weight loss claim support, research has shown that caffeine intake might promote weight reduction. However it is important to keep in mind that some side effects associated with caffeine include headaches, sweating and difficulty sleeping.

Is Rowdy Energy drink healthy?


Rowdy Energy is formulated with natural ingredients and contains no artificial colors or preservatives. It is sweetened with stevia and contains a mix of vitamins and amino acids to provide a healthy boost. Additionally, it does not contain any added sugar or caffeine, making it a great alternative for those looking for an energy drink without the usual downsides associated with sugary, caffeinated beverages.

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